The Samoa Islands capital city is located on the north coast of Upolu. Stunning coral reefs surround this rainforest-covered, mountainous island. Boasting extraordinary natural beauty in a remote tropical paradise, the island is a haven for outdoor enthusiasts. And in Apia, you can get to know the locals – famous for their friendliness – while browsing shops or exploring a market brimming with tropical fruits and crafts showcasing local Polynesian culture.